Check your Backlinks

What is this tool?

Welcome to the free backlink checker by Linkody!

With this tool, you can get a quick overview of a website's backlink profile. The list of the 100 top backlinks is sorted by the referring website’s domain authority in descending order.

This shows you how strong and how well reputed a domain is in the eyes of a search engine like Google. And out of around 200 different metrics used by Google to show relevant search results, the backlink profile is one of the top-3 ranking factors.

The free backlink checker lets you check up to 5 domains per week for free.

Sign up for a free 30-day Linkody trial to get a more detailed backlink profile, with access to Moz domain metrics, top landing pages, and much more.

Sign up here. No credit card required.

Backlinks

What are backlinks?

Backlinks are like any other hyperlinks on the web, except they are pointing from one domain to another.

These hyperlinks are also known as inbound links, incoming links, etc. Backlinks are only those that point to another domain as an external reference to cite or give credits to the target page.

A hyperlink in an email or linking different pages within the same domain doesn’t count as backlinks.

Only one backlink per referring domain has the highest impact, and recurring links from the same domain have an exponentially lower impact. Therefore you can’t become a SEO Superstar overnight with one of your friends giving you a hundred different backlinks from their website.

Linkbuilding with “shady” or blackhat methods can hurt your SEO. Have a look at our list of whitehat linkbuilding strategies.

Need more info? It’s here.

Why are backlinks important?

Backlinks are important because:

1. They raise the ranking of your domain (or a specific page) in the SERPs.
2. They increase your website’s credibility, reputation, and therefore traffic.
3. They also improve your domain authority over time.

So, if you have great content on your website, your next step should be building quality backlinks to your domain and/or specific pages within your domain. The quality mainly depends on:

1. The relevance of the referring domain to the target domain. For example, a link from a computer reviewer to a computer retailer is more relevant than from a computer reviewer to a florist.
2. The domain metrics such as page authority, domain authority, spam score, etc. of the referring domain and page. Most importantly, ensure that you’re not getting backlinks from spammy domains.

If for any reason, you suspect the credibility of your backlink source, you can easily disavow those domains.

In conclusion, having a high number of quality backlinks will help you beat your competitors and get more relevant traffic.

Want to know how backlinks work? The ultimate guide is here.

How to use the backlink checker?

Here’s a guide on how to check backlinks:

1st step - Enter the URL of a domain or website:

2nd step - Click on the SEE BACKLINKS button:

3rd step - Complete the captcha:

That’s all. Enjoy!

What do the metrics mean?

In the free backlink checker results, you’ll find an assorted number of metrics. Each metric is briefly explained below.

“Authority” - Domain authority

The estimated quality of a domain as a whole, that shows how well the website is considered by search engines. This is quite cyclic and is dependant on factors including the number of high DA websites linking to the domain. The higher the better.

“From” - Source URL

The address of the specific page in the domain that links to your website. To avoid redundant results, only one URL is shown per unique referring domain, even if multiple backlinks are pointing to different pages.

“To” - Target URL

The target page on your website the backlink is pointing to.

“Anchor” - Anchor text

The displayed text used for the backlink.

“Rel” - Relationship type

This can either be follow or nofollow. Nofollow links, in most cases, don’t help with rankings. So your goal should be to maximize the number of follow links (aka dofollow links).

“TLD” - Top Level Domain

The Top Level Domain shows the location (country) of the referring website. For more info, visit this post.

“Moz” - Moz metrics

Moz metrics such as the Domain Authority and Spam Score are available to registered users including the free trial users. You can evaluate and compare the success of your own and your competitor’s websites using these metrics.

“Share” - Social shares

This shows the number of times the referring page was shared on social media. It’s an important factor for websites such as news websites whose success is tied to popularity and engagement from people. Also available exclusively to registered users.

In the registered version (including the free trial), you can filter the referring URLs you and your competitors share, view the backlink’s location on the page, and much more. Take the tour to find out more.

How to proceed from here?

You most likely have checked the domain of your own website and/or your competitors. We’ve got a few basic things you can do to improve your website’s backlink profile.

Improve the quality of backlinks

There are many factors pertaining to the quality of backlinks such as relevance, relationship type, etc. and you can get noticeable results by:

1. Ensuring relevance of the backlink sources to your domain.
2. Monitoring backlinks and recovering broken/lost links.
3. Increasing the number of backlinks from high DA (Domain Authority) websites.

Analyze competitors’ backlinks

You can improve your backlink profile by analyzing what your (more successful) competitors are up to and replicating their results. It’s not advisable to only get backlinks from your competitors’ backlink sources; but if you’re both in the same niche and you’re new to the party, then it’s a good place to start.

Search Engine Optimization

Building backlink profile and SEO usually go hand-in-hand. SEO is too big to explain right here; but the process goes something like this:

1. Understand how people search for your product or service - keyword research is a must.
2. Do on-page optimization.
3. Increase the number of quality backlinks from high-ranking websites and keep your link profile organized:
   1. Build relations with top industry experts to gain referrals from their websites (with quality content, obviously)
   2. Provide value and/or content to your prospects and customers to show search engine that you’re resourceful and are an authority in your industry.
   3. Disavow low-rated backlink sources such as those with a high spam score.